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Project Economics Series – Project Managers Are Business People

  • Huaqing Xu
  • Jan 11
  • 4 min read

We talk a lot about project execution, clients, partner relationships, and the daily struggles of project managers.But looking back, I realized there is one topic I rarely talked about: project economics.

To be honest, for a long time, this wasn’t an area I felt particularly confident in.

In my early years as a project manager, I believed that customer satisfaction and successful acceptance of deliverables were the only things that truly mattered.Project economics, in my mind, was mostly about controlling headcount costs and making sure the team filled in their timesheets correctly. I didn’t pay much attention to it.

That changed a few years ago.

When I became self-employed and started providing consulting services to clients, I suddenly found myself facing invoices, taxes, cash flow, and financial statements — especially my own. I had to stop and learn basic financial concepts, whether I liked it or not.Later, as my work increasingly required close attention to project financials, I finally understood how important project economics really is.

More than that — I discovered it is actually interesting.

Yes, interesting.

To me, project economics became one of the most fascinating parts of project work. It is dynamic, unpredictable, and constantly evolving. You are forced to stay alert, because there are always multiple ways to respond. Unlike a project meeting or a single action that produces immediate results, project economics unfolds slowly over time.

It feels less like task execution and more like a long-running suspense series.

You only gradually realize how different events — and how you respond to them — shape the final outcome across the entire project lifecycle. And the ending often comes with twists.

For example:

  • How a project can suddenly spiral into a massive loss just one month before financial closure.

  • Or how a “problem project” that everyone tried to avoid can be turned into a success story — and eventually end up on stage receiving an annual project excellence award.

Project economics is a lot like the stock market: opportunity and risk always coexist.When managed well, the satisfaction it brings is no less rewarding than receiving a praise letter from a client’s CEO.

That’s why I decided to write about it — even though my experience in this area is far from perfect.

One article is clearly not enough, so I’ll start with why project economics matters, and then gradually explore what to manage and how to manage it.


Why Should Project Managers Care About Project Economics?

Is project economics really part of a project manager’s responsibility?

For some project managers — especially consultants or those working in weak matrix organizations — the answer may appear to be “not really.”They may have little exposure to project financials, and in some organizations, project managers are not even allowed to see the project P&L.

From a personal perspective, project economics may not be part of a project manager’s formal job description today, and it may not be mandatory in their current role.

But if a project manager:

  • plans to become an entrepreneur one day, or

  • aims to move into senior leadership roles within an organization,

then project economics is an essential capability.

From an organizational perspective, the growing focus on project value forces project managers to think more like CEOs. Projects are no longer evaluated only by delivery metrics — their economic impact matters more than ever. In this sense, project economics becomes a core competence.

Whether from a personal career perspective or an organizational one, project economics is not optional in the long run. A project manager who ignores it will inevitably face a much tougher road ahead.


From “Temporary Work” to Continuous Value Creation

According to the PMP definition, a project is a temporary endeavor.But from an organizational value perspective, projects must either continuously create value, or enable future value creation through new projects.

This requires project managers to think beyond short-term delivery and adopt a long-term, business-oriented mindset — becoming true project entrepreneurs.

A project does not exist simply to be “completed.”It exists to achieve a business purpose.

That means: while ensuring delivery, a project manager must continuously manage value, risk, relationships, and cash flow, so that the project remains worth doing for the organization.


What Does Project Economics Actually Include?

Based on the projects I’ve worked on, project economics typically covers the following dimensions:

  • Revenue and Profit Management (P&L)Is this project actually making money?

  • Cash Flow ManagementWhen does the money come back?

  • Scope and Commitment ManagementWhat exactly did we promise?

  • Risk ManagementWhich risks are worth taking?

  • Expectation Management (Stakeholder Perception)What do others believe the project looks like?

  • Relationship and Political Capital ManagementWho will support you when it really matters?

  • Resource and Capability ManagementWhat keeps the project moving?

  • Project Rhythm and Escalation ManagementWhen to push forward, and when to slow down?

  • Post-Delivery Value ManagementWhat happens after the project ends?

Some of these topics — such as expectation management and project rhythm — I’ve already covered in separate articles. The remaining areas will be explored in future posts.

The overall logic follows a clear progression:from perception and expectations,to money and risk,and finally to long-term value.


Closing Thoughts

At its core, project economics is scientific and objective. It is based on real data (such as P&L), fundamental logic, and common human behavior.

With the right training and mindset, I genuinely believe anyone can learn to do it well.

Most importantly, you have to start doing it. In traditional terms, it’s simply learning by doing.

I’m still on that learning-by-doing journey myself — and I hope we can walk part of it together.

 
 
 

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